Cricket passion meets delicious flavor as Cheezious proudly announces its official sponsorship of Peshawar Zalmi for the upcoming PSL season. This exciting collaboration marks a significant moment for both brands, uniting sports and community. The partnership kicked off with the electrifying launch of the exclusive Cheezious x Peshawar Zalmi anthem, igniting fan excitement.
This alliance reflects a shared commitment to excellence. Cheezious, a rapidly growing fast-food chain, aims to enhance the fan experience, while Zalmi continues its legacy in Pakistan’s cricketing arena. A highlight of the event was a heartfelt tribute to Pakistan’s National Blind Cricket Team, celebrating their remarkable achievements.
The event hosted prominent figures from both organizations, including cricketers, politicians, and civil society members. Zohaib Hassan, Head of Marketing at Cheezious, emphasized the power of cricket and food to bring people together. Muhammad Ahad Khan, CEO of Peshawar Zalmi, expressed enthusiasm for the partnership’s potential to inspire future athletes.
A shield distribution ceremony honored key contributors in sports and business, recognizing notable personalities. The vibrant event featured interactive media and an AI selfie booth, creating a celebratory atmosphere. This partnership signifies a shared vision for growth, unity, and excellence in Pakistan’s sports ecosystem.
