As hinted at by various sources, Apple presented the M3-powered MacBook Air model of the time. This press release confirms the arrival of both 13-inch and 15-inch MacBook Air models, solidifying their positions as the world’s best-selling laptops in their respective categories.
The new MacBook Air boasts the next generation of Apple’s M-series chip, promising improved performance and efficiency. While detailed specifications haven’t been officially revealed, the M3 chip is expected to deliver significant advancements in processing power, graphics capabilities, and battery life compared to its predecessor, the M2.
Both the 13-inch and 15-inch models retain the sleek and lightweight design synonymous with the MacBook Air series. Touch ID is also integrated for quick and secure unlocking. Additionally, the new laptops come in four color options: midnight, starlight, space gray, and silver. Notably, Apple highlights the midnight color featuring a special anodization process to reduce fingerprint smudges.
The 13-inch M3 MacBook Air starts at $1099, while the larger 15-inch variant carries a starting price of $1299. Both models will be available for purchase starting March 8th in 28 countries.
With the introduction of the M3 chip and the addition of a 15-inch option, Apple aims to further solidify the MacBook Air’s dominance in the ultraportable laptop market, catering to both casual users and professionals seeking a balance of performance and portability.
