Infinix Pakistan has launched a heartfelt initiative to support flood victims across the country. With every purchase of the newly launched HOT 60 Series, Infinix will donate PKR 1,000 to flood relief and recovery efforts, allowing consumers to directly contribute to helping those in need.
The campaign is rooted in Infinix’s ideology of Asli Wala Bhai—a belief that true brotherhood shines in times of crisis. By linking technology with compassion, Infinix is empowering its customers to not only enjoy innovation but also extend a helping hand to flood-affected families.
The recent floods have caused widespread devastation, leaving thousands displaced and communities struggling to rebuild. Infinix’s contribution aims to provide immediate relief and long-term support, reinforcing the brand’s strong bond with the people of Pakistan.
Simon Feng, CEO of Infinix Pakistan, emphasized the brand’s responsibility in such challenging times: “Natural calamities are unpredictable and often leave communities facing unimaginable challenges. Through the HOT 60 Series initiative, we hope to ease their struggle and help them move forward with resilience.”
Known for its durability, innovation, and advanced features, the Infinix HOT 60 Series has already made waves in the Pakistani smartphone market. Now, with every purchase, customers are also playing a role in rebuilding lives and communities, proving that together, technology and humanity can make a real impact.
This initiative highlights Infinix’s commitment to being more than just a smartphone brand. By merging innovation with compassion, the company continues to live up to its promise of being an asli wala bhai—a true brother to the people of Pakistan.