Infinix has emerged as the leading tech brand in Pakistan, according to recent data from Google Trends and StatCounter. The brand has dominated Google search trends for 2024, with multiple Infinix phone models featuring in the top 10 searches.
Infinix Note 30 and Note 40 were particularly popular, indicating the brand’s strong focus on the budget-friendly smartphone segment. The Infinix Hot 50 Pro also made it to the top 10, suggesting the brand’s success in the mid-range market.
This dominance in search trends is mirrored in market share data. StatCounter reports that Infinix holds a 16.53% market share in Pakistan’s mobile vendor market, surpassing Samsung (15.66%) and Vivo (13.46%). This growth highlights Infinix’s success in providing high-quality smartphones at competitive prices, catering to the needs of a price-sensitive market.
Infinix’s rise in popularity is further fueled by its focus on innovation and user experience. The brand is known for introducing cutting-edge features like large displays, powerful processors, and impressive camera systems, all at affordable prices. This strategy has resonated strongly with Pakistani consumers, driving the brand’s rapid ascension to the top of the tech scene.
While other brands like Xiaomi and Oppo also hold significant market shares, Infinix’s dominance in both search trends and market share signals a shift in the Pakistani tech landscape. The brand’s strong performance indicates a growing preference for accessible and innovative technology, positioning Infinix as a key player in the future of the Pakistani tech market.
